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Bone & Bloom Update: Recent Work + Now Offering Consulting

ByAbby Saylor Armbruster

Bone & Bloom Update: Recent Work + Now Offering Consulting

Hi everyone! For those that don’t know, Bone & Bloom is my creative shop where I offer website development and custom branding materials to career-driven creatives. Whether your blog is a new hobby or something you’re wanting to mold into a business, I help people like you bring their vision come to life and build or further enhance their brand from the ground up. Today’s post is an update on my most recent design work (I think this kind of stuff is so fun!), as well as some information on why I’m now offering consulting as well + what that entails!

This design work is something I’ve chosen to do on the side simply because I love it. I love helping people define their brand and present it in a way that best represents them and what they’re passionate about. Here are some of my most recent projects.

CLIENT: OH DARLING BLOG

For this mother-daughter blogging duo, I helped them establish their brand and dress up their website via the elements listed below. You can read Oh Darling Blog’s post on the project and visit their website here.

  • Media kit
  • Logo (including formatting for all social media profiles)
  • Blog header
  • Email list icon
  • About Us graphic
  • Who We Are text and imagery
  • Color matching throughout

CLIENT: HEI STYLE BY HEIDI KLAUSNER

LOGO


EMAIL LIST GRAPHIC

POST SIGNATURE

DECORATIVE ELEMENTS

As a new blogger, I helped Heidi build her blog from the ground up implementing what she wanted her blog to represent, her colors of choice, etc. Listed below is the work I did for her — view her site here.

  • Website development
  • Logo (including formatting for all social media profiles)
  • Post signature
  • Business cards
  • Email list icon
  • Decorative “this is 50” and “follow me” elements
  • Social media integration
  • Color matching throughout

CONSULTING

That’s right ladies and gents, I’m finally offering consulting! People have been telling me to do this FOREVER or asking me to go to lunch with them to discuss blogging, but it has always been something I pushed off to the side — whether it was I didn’t think I had time or assumed people wouldn’t be interested. This isn’t something I’m going to be promoting too hard since I do have lots of other commitments, but I wanted to make this option available for anyone who may want to do it moving forward. I will be offering 1-2 hour sessions for $100 where I can sit with you to discuss and walk you through:

  • Blog tweaking — adding menus, categories, pages, contact forms, social media feeds, etc.
  • WordPress tutorial
  • WordPress theme installs
  • Blog post structure
  • About Me and social media bio writing
  • SEO
  • Setting up ShopStyle affiliate links
  • Email subscription setup, Mailchimp 101
  • Instagram hashtags
  • Photo editing via phone and desktop
  • Basic video editing
  • Media kit tweaking
  • How much to charge brands
  • Brand communication, email etiquette
  • Instagram story graphic creation
  • Setting up a Facebook page and integrating it with Instagram
    …etc.

I’m not a “professional” and don’t claim to be. I’ve never had anyone help me with my blog and figured all of these things out on my own over the last three years of my blogging career. With that being said, I can share knowledge up to where I currently am, so if you see things from me that you’d like to learn, reach out to me via boneandbloom@abbysaylor.com and I’d be happy to set something up with you!

OTHER SERVICES

Alternatively, if you can’t or wouldn’t like to meet in person, I can assist you with all of these things virtually as well. Send me a message if you’d like pricing on individual services — below are some common ones I offer.

  • WordPress website development
  • Logo design
  • Business card design + ordering
  • Media kit creation
  • Web graphics
    …etc.

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I hope you guys enjoyed this little update and announcement! Thanks so much for your support & please know I’m always here to help — I really do love it and I just wanted to put this out there for anyone who may be interested. Have a great day & check back for another new post on Friday!

P.S. If you missed it, I announced my very first travel collaboration coming up this weekend when I shared the photo in this post on Instagram a few days ago! I’m SO excited! Check out the post here.